Wednesday, November 30, 2011

Final EOC; Distribution

Exclusive distribution: Rolex sells its watches exclusively through only a handful of authorized dealers in any given market. Such limited distribution enhances the brand’s image and generates stronger retailer support.

 the way that way we will do distribution of my product Simply Vodka is to get it out everywhere will start making it in Alaska testing the Sitka water to make sure it the best cold and pure water for the vodka. then by everyone in Sitka trying it and having a vodka contest to see what vodka is the best in Sitka and hope our vodka wins. by word of mouth and everyone looking at the facebook  page we will get it in everywhere. I want everyone to be able to try it and know the taste of Simply Vodka the citrus and spices and let it be the only vodka they want to drink to relax with. it will be intensive distribution we are trying to get it everywhere possible so it can be found.

Selective distribution
The use of more than one, but fewer than all, of the intermediaries who are willing to carry the company’s products.

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